Enjoy 15% off your first full price order ! REGISTER NOW
VIP Reward Month ! Log-in to your account to unlock your exclusive benefit! LOG-IN NOW
Search
Sign In / Register
Forgot Password
Forgot your Password
Theory Wardrobe
Elevated essentials, designed for a lifetime.
A well-curated wardrobe starts with versatile, indispensable pieces. Defined by precise tailoring perfected in our New York atelier and premium fabrics sourced from the world’s best mills, the styles in our Theory Wardrobe edit are our most sought-after pieces. Available year round, these bestsellers simplify the act of getting dressed, allowing you to focus on what matters most—achieving your goals and aiming for perfection.
Your Go-To Tee
Lightweight with a trim fit, our Precise Tee is crafted with breathable, silky Egyptian cotton. A dressy look and laid-back feel make it the ideal tee to pair with a blazer.
The Performance Suit
Invest in a suit that puts in overtime. With a softly structured fit, the Clinton Blazer is the perfect compliment to our sharp Zaine Pant—both in a breathable, machine-washable fabric with stretch.
Why We Love: Precision Ponte
Engineered for comfort and a crisp look around the clock, our breathable stretch Precision Ponte boasts wrinkle resistance and durability. Machine washable and quick drying, this performance fabric wicks moisture and dries quickly.
The Classic Suit
Our traditional Chambers Blazer and streamlined Mayer Pant make a solid first impression. This suit is crafted with a fine, medium-weight Italian wool that boasts inherent moisture control, wrinkle resistance, and just the right amount of stretch.
A Crisp Button-Up
Detailed with darts for a refined fit and an easy-to-tuck-in hem, our Sylvain Shirt is the only button-up you’ll need.
Why We Love: Good Cotton
Good Cotton is crafted with extra long staple SUPIMA® cotton. We’ve partnered with Oritain™, a company that uses forensic science to verify our cotton fibers from farms in the US to the Albini mill in Bergamo, Italy.
Non-Denim Denim
Like denim, but better, our Raffi 5-Pocket Pant is an elevated take on jeans with water-resistance and four-way stretch for easy movement.
Shop More
Our Formal Blazer: The Chambers
With classic detailing and a timeless cut, this blazer makes a solid first impression.
Our Casual Blazer: The Clinton
A relaxed take on the traditional blazer that looks crisp around the clock.
Our Dress Pant: The Mayer
The streamlined, slim-straight trouser looks elevated in every setting.
Our Dressy T-Shirt: The Precise Tee
A lightweight staple defined by a trim fit for a polished look.
Our 5-Pocket Pant: The Raffi
A modern alternative to a tailored trouser that’s ready for work or play.
Our Dress Shirt: The Sylvain
A button-up to carry you from work through the weekend—designed for a refined fit and optimal comfort.
Our Chino: The Zaine
A slim-straight pant with classic detailing that makes you feel confident wherever you go.
Exclusions
(1) Promotional Period: From April 1, 2024 until further notice. (2) Eligibility: Customers who successfully subscribe to Theory Newsletters during the Promotional Period (“Eligible Customers”). (3) Designated Store in respect of this Promotion: The new Theory Online Store at hk.theory.com, tw.theory.com, sg.theory.com and au.theory.com (collectively “Theory Online Stores”). (4) How to enjoy this Promotion: Eligible Customers can enjoy 15% off on regular-priced products at Theory Online Stores (subject to the Excluded Products as defined below) (the “Discount”) by entering the promotional code at checkout. The promotional code would be sent, via email, to Eligible Customers upon successful newsletter registration. (5) General Terms and Conditions: The Discount only applies to the first order placed by Eligible Customers on Theory Online Stores. The Discount does not apply to the purchase of Theory Project products, Bundles and permanent/core items (the “Excluded Products”). The Discount cannot be used in conjunction with any other discounts, promotional offers and coupons (including but not limited to Theory VIP discounts/Theory VIP Birthday discounts, Credit Card Year-Round Discount and Theory CRM Coupons). The Discount cannot be transferred nor exchanged for cash or any other gifts or coupons. No exchange or return would be provided for products purchased with the Discount under this promotion. Theory reserves the right to amend these Terms and conditions without prior notice. Theory reserves the right of final decision in case of any dispute.
THEORY x MASTERCARD
(1) Promotional Period: The Promotional Period is from 1 January, 2024 to 31 March, 2025 (both days inclusive). (2) Eligibility: Mastercard Holders (collectively the “Eligible Customers”). (3) Designated Store in respect of this Promotion: Theory Stores at Pacific Place, ifc mall, Lee Garden Two, Harbour City, New Town Plaza, Cityplaza and Theory online store on hk.theory.com (collectively “Theory Stores”). (4) How to enjoy this Promotion: Eligible Customers can enjoy 10% discount on regular-priced items at Theory Stores. Their purchase must be fully paid by Mastercard. (5) General Terms and Conditions: Save and except shopping mall coupons and designated “Gift With Purchase” offers designated by Theory from time to time, the promotion cannot be used in conjunction with any other discounts, promotional offers and coupons (including but not limited to Theory VIP discounts/Theory VIP Birthday discounts, shopping mall loyalty program discounts, other Credit Card Year-Round Discount and Theory CRM Coupons). The promotion cannot be transferred nor exchanged for cash or any other gifts or coupons. No exchange or return would be provided for products purchased with the promotion under this promotion. This promotional offer cannot be used in conjunction with Theory staff discount. Theory reserves the right to amend these Terms and conditions without prior notice. Theory reserves the right of final decision in case of any dispute. The Chinese version of these Terms and Conditions is for reference only. In case of discrepancy between the Chinese and English versions of these Terms and Conditions, the English version shall prevail.
VIP REWARDS MONTH
(1) Promotional Period: The Promotional Period is from 1 March, 2025 to 31 March, 2025. (2) Designated Store in respect of this Promotion: Theory Stores at Pacific Place, ifc mall, Lee Garden Two, Harbour City, New Town Plaza, Cityplaza and Theory online store on hk.theory.com (collectively the “Theory Stores”). (3) How to enjoy this Promotion: During the Promotional Period and subject to the Excluded Products as defined hereinbelow, Theory VIPs can enjoy the following discounts (the “Discounts”) at any Theory Stores: (1) Theory Black VIPs, Silver VIPs and Gold VIPs can enjoy a 15% discount on regular-priced items. (2) Theory Silver VIPs and Gold VIPs can enjoy an extra 5% discount on selected permanent / core items (to be selected by Theory at its discretion). The Discounts will automatically apply at checkout. (4) General Terms and Conditions: The Discounts does not apply to Bundles (the “Excluded Products”). Save and except designated “Gift With Purchase” offers, the Discount cannot be used in conjunction with any other discounts, promotional offers and coupons (including but not limited to Theory VIP discounts/Theory VIP Birthday discounts, shopping mall loyalty program discounts, Credit Card Year-Round Discount and Theory CRM Coupons). The Discount cannot be transferred nor exchanged for cash or any other gifts or coupons. No exchange or return would be provided for products purchased with the Discount under this promotion. This promotional offer cannot be used in conjunction with Theory staff discount. Theory reserves the right to amend these Terms and conditions without prior notice. Theory reserves the right of final decision in case of any dispute.